Walter Sabo

Chief Executive Officer

Walter Sabo is the founder and creator of HITVIEWS. HITVIEWS is a company serving brands that wish to reach millions of customers using online video created by WebStars. In 2007 Mr. Sabo discovered that there are performers skilled at dependably, consistently attracting audiences online with entertaining videos. HITVIEWS developed a proprietary system for integrating brand products and messages into videos created by WebStars. The brand becomes part of an already successful, accepted star's performance.  The results are precise. Each star has an established fan base that is notified when each new video is posted. The videos are distributed on numerous sites resulting in millions of video views.

Prior to starting Sabo Media, Walter was Vice President in charge of the ABC Radio Networks and was responsible for almost 2,000 network affiliated stations and managed a staff of 300 people. His job focused on the acquisition and management of creative talent. At NBC, under Fred Silverman, he was Executive Vice President of NBC-owned FM radio stations. Two formats his team created, Adult Contemporary and Urban, have become financial backbones of American radio programming. They were developed as the result of Mr. Sabo's identifying key demographics, music preference trends and assembling the right team.

Mr. Sabo's expertise is discovering, managing and monetizing extraordinary talent.

Read all Walter's MediaBizBloggers commentaries at HITVIEWS Pro.

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