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In Terms of ROI

Bill Harvey About Bill Harvey

Bill Harvey has spent over 35 years leading the way in media research with pioneer thinking in New Media, set top box data, optimizers, measurement standards, privacy standards, the ARF Model; and inventions such as ADI/DMA, addressable commercials, passive peoplemeters, media/purchase singlesource by Big Data matching (4 U.S. patents assigned... more

Odds Now Favor Competition in U.S. TV Ratings: Part 9 -- Bill Harvey
By Bill Harvey

Why Competition Never Possible Before is Now Likely – A Multi-Part Series. (Read Parts 1-8 here.)

When I began this series two months ago, I envisioned it being a three-part feature. But as these installments appeared I received more and ... more


Odds Now Favor Competition in U.S. TV Ratings: Part 8 – Bill Harvey
By Bill Harvey

Why Competition Never Possible Before is Now Likely -- A Multi-Part Series. (Read Parts 1-7 here.)

Nielsen’s TV audience measurement system has... more


Odds Now Favor Competition in U.S. TV Ratings: Part 7 – Bill Harvey
By Bill Harvey

Why Competition Never Possible Before is Now Likely — A Multi-Part Series. (Read parts 1-6 here.) ... more


Odds Now Favor Competition in U.S. TV Ratings: Part 6 – Bill Harvey
By Bill Harvey

Why Competition Never Possible Before is Now Likely -- A Multi-Part Series. (Read parts 1-5 here ... more


Odds Now Favor Competition in U.S. TV Ratings: Part 5 – Bill Harvey
By Bill Harvey

Why Competition Never Possible Before is Now Likely — A Multi-Part Series. (Read Parts 1-4 here.) ... more



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