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About Cory Treffiletti
Cory Treffiletti is President and Managing Partner for Catalyst SF (www.catalystSF.com). Cory has been a thought leader in interactive marketing and advertising since 1995, both launching and developing a number of successful interactive agencies as a senior executive with i-Traffic,... more
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Digital Influentials: The "Traveling" Riverside Blues Edition - Cory Treffiletti
By Cory Treffiletti
Welcome to the Travel-related, Led Zeppelin-dedicated edition of the Digital Influentials!
As I sit here typing feverishly and listening to the banshee scream of Robert Plant and impractical virtuosity of Jimmy Page, I'm reminded of the impact they had on the musical landscape. While their songs take me to a faraway place and I soar... more
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Digital Influentials: New Beginnings For Your New Years Resolutions - Cory Treffiletti - MediaBizBloggers
By Cory Treffiletti
How are you doing with your New Year's resolutions?
I once heard a stat that as many as 50% of New Year's resolutions are dropped by the end of February, and that made me a little sad. Is it really that difficult to commit to a set of directives you create for yourself? I know that failure can breed success in the start-up world, but... more
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Digital Influentials: The Year In Review! - Cory Treffiletti - MediaBizBloggers
By Cory Treffiletti
It's that time of year again; where we look back fondly upon the year that was and look forward longingly to the year that will be. It's a time of introspection and planning, and one filled with promise. In case you can't quite tell; I actually like the holidays!
To that end, I decided this final Digital Influentials column of the year... more
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Digital Influentials: Nuttin' But A "D" Thing Baby… - Cory Treffiletti - MediaBizBloggers
By Cory Treffiletti
"One, two, three and to the four. Cory Treffiletti and digital media at the door."
(Ok, ok. I know – I can't rap. And yes – it might sound more than a little corny, but you try coming up with fun and exciting ways to open a regular column every couple of weeks and you'll understand what it's like and why sometimes... more
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Digital Influentials: It's Family Day at the Digital Influentials - Cory Treffiletti - MediaBizBloggers
By Cory Treffiletti
That's right, this edition is dedicated to the family. Now that my son is a year and a half, I find myself looking to find more ways to entertain him (code for "what do I do with him when I'm really tired"). The web is supposedly a good place, if you know where to look!
I started with the big guys, like Disney, Nick and Sesame ... more
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