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MAD WOMEN: the Other Side of life on Madison Avenue in the Sixties and Beyond

Jane Maas About Jane Maas

Chairman Emeritus
Earle Palmer Brown Advertising & Public Relations

Jane Maas is the author of MAD WOMEN: the Other Side of Life on Madison Avenue in the Sixties and Beyond. It will be published in February 2012 by Thomas Dunne Books, an imprint of St. Martin's Press. The long-awaited fifth season of the... more

The Three-Martini Lunch - Jane Maas
By Jane Maas

It's Mardi Gras, and people all over the world are celebrating and many of them are having a bit more to drink than they usually do. So my thoughts naturally turn to the Mad Men era of the 1960s, the era famous for the three-martini lunch.

Whenever media people interview me about my book Mad Women, one of the first... more


Super Bowl Ads: It's Deja Vu All Over Again - Jane Maas
By Jane Maas

For Super Bowl, the Wall Street Journal invited me to join a little group of advertising critics who posted comments about the commercials throughout the game. We six or seven bloggers, who included WSJ's advertising columnist, Suzanne Vranico, had amazingly diverse views, but we seemed to agree with viewers that the spots,... more


Sex on Madison Avenue - Jane Maas
By Jane Maas

Valentine's Day is approaching, and so is the long awaited fifth season of television's Mad Men. So this seems like a good time to think about how Madison Avenue handled love in the sexy and sexist days of the 1960s.

The people I interviewed for Mad Women - - both men and women - - told me that sex was in the air. Maybe it... more


Sexism at Super Bowl I - Jane Maas
By Jane Maas

Welcome Jane Maas, our newest MediaBizBlogger.

I didn't watch that first Super Bowl back in 1967. I was one of those rare women, a mom with two young children who actually worked fulltime. Other women thought we were kind of weird. Men felt sorry for us because we must be married to bums; otherwise we wouldn't have to work. I was... more



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