Had occasion recently to meet with the reverend of my church. He's an easy man to talk to (a good attribute for a preacher). He asked what I'm up to recently, and I described the new online network my brother Mike and I are raising funds to launch.

I told him how the new network would completely invert the standard advertising model, and switch the currency from the ads that no one wants and no one clicks on to the content links that everyone wants and everyone clicks on. When a site visitor clicks on ...

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It should tell you something about the state of media today that if our largest national newspaper was a TV show, it wouldn't even last four episodes before being canceled.*

So why are we about to bring up an inequity in newspaper measurement?

Because one of today's single biggest issues within the television industry has to do... more

Had occasion recently to meet with the reverend of my church. He's an easy man to talk to (a good attribute for a preacher). He asked what I'm up to recently, and I described the new online network my brother Mike and I are raising funds to launch.

I told him how the new network would completely invert the standard advertising model, and ... more

As a foreign correspondent in London ten years ago, my job was to unearth innovative new startups for my business magazine's readers. I traveled across the Continent from Helsinki to Milan meeting entrepreneurs, venture capitalists and big company researchers to write about the next big thing.

In the summer of 2002, I attended a launch... more

Every week, Jack Myers shares his unique perspective on the state of the media and advertising business in this free video. Jack's full report and economic forecasts are available to subscribers at www.jackmyers.com.

It's not ready for primetime, but digital video is on advertisers' radar. Over the next two months, between seventeen and twenty billion dollars will be invested by marketers in future advertising commitments to...

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