Simulmedia

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• Simulmedia: Connected TVs Require Connected Business Models - Brian Wieser (07/28/2011)
• Simulmedia: Better TRPs - Brian Wieser (06/1/2011)
• Two Items of Note from Simulmedia (05/13/2011)
• Simulmedia: The Daypart Convention -- Brian Wieser (05/12/2011)
• The Ad-Supported Video Industry: A Consumer Evolution, Not a Revolution - Brian Wieser (04/27/2011)
• Building Bridges from the Past to the Future - Brian Wieser (04/5/2011)
• Simulmedia: Spot TuneAway Part 2—What is the Best Spot in a Pod? - Stewart Hauser - MediaBizBloggers (04/23/2010)
• Simulmedia: Introduction to the Spot TuneAway Metric - Stewart Hauser - MediaBizBloggers (03/31/2010)
• Simulmedia: Measuring the Return on Investment of a Promotional Campaign - Stewart Hauser - MediaBizBloggers (02/3/2010)
• Simulmedia: Series Premiere Attentiveness and Program Loyalty - Stewart Hauser - MediaBizBloggers (12/23/2009)
• Simulmedia: Lessons Learned from Promo Positioning - Yuliya Torosjan - MediaBizBloggers (11/4/2009)
• Simulmedia: Football Fans: A Large, Untapped, Receptive Audience for Promoting New Programs - Stewart Hauser - MediaBizBloggers (10/28/2009)
• Simulmedia: CNN Ratings Soar with the Balloon Boy - Yuliya Torosjan - MediaBizBloggers (10/21/2009)
• Simulmedia: Genre Preferences Persist Over Time - Stewart Hauser - MediaBizBloggers (10/20/2009)
• Simulmedia: High Attentiveness Low Loyalty (H.A.L.L.) Revisited: Exposure to promotion makes highly attentive rovers tune in to a program at higher rates - Yuliya Torosjan - MediaBizBloggers (10/7/2009)
• Simulmedia: Optimizing Targeted Reach Via Spot Swapping - Stewart Hauser - MediaBizBloggers (10/1/2009)
• Simulmedia: "The Jay Leno Show" Premiere Week Shuffles Viewers' Tune-in Choices, Earns Typical Levels of Viewer Loyalty - Jeff Storan - MediaBizBloggers (09/22/2009)
• Simulmedia: Availability of Low Loyalty Audiences - Stewart Hauser - MediaBizBloggers (09/17/2009)
• Simulmedia: In the Quest for the Perfect Formula of Recency and Frequency of Promotional Exposure - Yuliya Torosjan - MediaBizBloggers (09/9/2009)
• Simulmedia: Friends, Romans, Countrymen, Lend Me Your Rears: A Reflective Look at Network Ratings - Conor Finnegan - MediaBizBloggers (09/2/2009)
• Simulmedia: How Much Reach Could Each Network Reach If Each Network Could Reach Good? - Conor Finnegan - MediaBizBloggers (08/27/2009)
• Simulmedia: Our Allegiance to the Vapid Ditty of Broadcast Television - Jeff Storan - MediaBizBloggers (08/19/2009)
• Simulmedia: What is the Promotional Elasticity of Your Program? - Yuliya Torosjan - MediaBizBloggers (08/12/2009)
• Simulmedia: Does DVR Viewing Affect Program Loyalty? - Stewart Hauser - MediaBizBloggers (08/5/2009)
• Simulmedia: Risks and Rewards of Channel Line-up Placement - Jeff Storan - MediaBizBlogger (07/29/2009)