Media Industry Investors Shift to Content & Context
Published: March 27, 2012 at 12:36 AM GMT
Last Updated: March 27, 2012 at 12:36 AM GMT
By Jack Myers
Every week, Jack Myers shares his unique perspective on the state of the media and advertising business in this free video. Jack's full report and economic forecasts are available to subscribers at www.jackmyers.com.
VC funds are being redirected away from tech and toward content. I report on this trend in this week’s Video Media Business Report. Technology-based venture opportunities in the media and advertising space have been largely played out. Bottom line, venture capital funds will be shifting from technology to content, context, commerce and research. View below.
To view, please click on the video above or visit http://jackmyers.v.reutersinsider.com/.
Subscribers can access the report at www.jackmyers.com. I share exclusive insights from the report in this week’s Video Media Business Report, available above and through Reuters Insider iPad app, which is available at no cost to all Media Business Report subscribers.
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